Home / Digital marketing course
Digital Marketing Course Module A-Z
The marketing trend has gone all digital when the internet and technology started flourishing. When we were kids, there used to be big, sky-reaching billboards at the top of the building for promotion and marketing. Now, the time has changed and these ads and promos have shrunken to your phone screen. Now, you can see your favorite brands, companies, and their product with just a single tap or swipe up. All thanks to Digital Marketing for an excellent engagement between the seller and the consumer. This field is setting quite a bright career alternative for young people. Hence, many renowned IT firms including our Times IT are encouraging people to take digital marketing courses.
Keeping pace with the up-to-date technology, businesses, institute, companies, and brands are more inclined to promote their goods and services through online platforms. In this case, a professional digital marketer is a right man for the job. In return, your company will get a whopping profit. Whereas, the digital marketer will receive a handsome paycheck.
At this rate, I can sense your interest to slide inside to see what Times IT digital marketing course has to offer you. Trust me mate, we are more than happy to share our course outline with you.
Introduction of Digital Marketing
- What is marketing?
- What is Digital Marketing?
- Why will you do digital marketing?
- Introduce yourself to all digital marketing platforms
- Learn all ways to promote your product in all platforms
- What is your goal to be as a digital marketer? Like virtual assistant, social media manager, marketing manager, digital marketing manager, projects manager, Influencer, SEO expert, SEO manager, SEO Executive, SEO strategist, Facebook page or group manager, marketing strategist, and influencer. Get these skills to be able for a big project.
- If you want to be an expert on these topics that I mentioned above then you have to learn deep and particular skills in all platforms.
- Now, you can apply the small and particular skills in Fiverr. You will have 20+ low competitive Fiverr gig keyword after gaining these specific skills that you will learn for big targets.
- Make yourself able to learn anything new.
- Be a deep researcher.
- Moreover, you can start your own business from these digital marketing skills if you have money for investment. And, for this, you have to be patient, be an expert, do research and be interested in learning something new. Must be able to work more than 12-14 hours per day.
- When am I a Freelancer & when am I an entrepreneur?
- Will I be an entrepreneur or a freelancer?
- Business Growth
- Marketing Strategy & Funnels
You Must Know These to Be a Digital Marketer
- Advanced / Conversational English
- Microsoft . Word, Excel, Power Point.
- Advance Internet
- English Typing
- Time Management
Popular Digital Platforms
- Search Engine Platforms (Google, Yahoo, Bing & Yandex)
- Social Media Platforms (Social Media Marketing)
- Email (Email Marketing)
- Paid Marketing Platforms
- Influence & Engagement Platforms
- Messaging and Communication Platforms
Search Engine Platforms (Google)
2 Types of Marketing in Process in Google
- (SEO) Search Engine Optimization
- (SEM) Search Engine Marketing
(SEO) Search Engine Optimization
3 Types of SEO
- Global SEO
- Local SEO
- Ecommerce SEO
4 Types of Global SEO
- Affiliate Marketing SEO
- Blogging & AdSense SEO
- Content Marketing,
- Personal Website SEO in Globally
3 Types of Local SEO
- Website Ranking in a Local Region or Area
- Website Ranking in Country Base or Nationally or Multiple Region or Area
- Lead Generation Local SEO
Definition of Global SEO # SEO, Affiliate Marketing, Blogging, Content Marketing
Step -1
- What is SEO and website {Blog, Affiliate, E-commerce, Personal, Institutional website, local SEO website, Lead generation, agency website, News Sites}
- The difference between local and global SEO
We are starting with Blogging & Affiliate Marketing with Global SEO
Step -2
- Website Creation Planning: Niche Research— Keyword research — Adsense and Amazon Affiliate…
- Niche: Multi Niche, Semi Niche & Authority NIche
- Keyword Research: {High, Medium, Low, KGR}, (using free tools/paid tools)
- Keywords Research with Ahrefs, SEM Rush & other Tools
- 10 secrete Keyword Research technic
- Competitor analysis for choosing the keyword
- Get Keywords And Website Ideas from Competitors
- Competitor Analysis before Making website or starting to write contents
- Keywords Planning — Informative, Best, review, individual (with Silo Structure)
- Content Planning & Structure— Informative, Best, review, individual
- Headings and product research
- Where will you order for Content? How can you hire and maintain your content writer?
- Note: You have to research about the niche to be a fully expert on it. Doesn’t matter whether you will write the contents or hire writers.
- Select an Author Name-
Step – 3
- Content Planning
- Content Silo Structure
- Good Quality Content Understanding and writing
- Content Strategy Development
- Content Writing Formula
- Find Contents For Free
Step -4
- Domain research
- Logo and Branding color
- Buy domain and hosting
- Free SSL Setup
- Build Website for free
- Make website with WordPress
- Website Setup
- Home Page Design
- Website Theme customization with various blog themes
- WordPress Recommended Plugins
- AMP Setup
- Make Website Mobile Friendly
- Cloudflare Integration
- Website Speed Optimization with paid method
- Website Speed Optimization with free method
- Get Free Images for website
- Launch a website with SEO
Step – 5
On- Page & Technical SEO
Technical SEO & Site Indexing:-
- Google Tag Manager
- SEO Plugins Setup: Rank math, Yoast SEO, all in SEO plugin,
- Google Analytics 4 & Webmaster
- Bing Webmaster
- Google Search console
- Google site kit
- Schema Markup
- TXT
- XML sitemaps
- Site architecture
- URL structure
- Structured data
- Thin content
- Duplicate content
- Hreflang
- Canonical tags
- 404 pages
- 301 redirects
- Instant Indexing API
- Index the website in Google, Bing, and Yandex.
On Page Optimization
- On-Page SEO (Publishing Content and internal linking with Silo Structures)
- Keywords Base Title, Description, URL optimization for highest CTR
- Heading (H1, H2, H3, H4, H5, H6)
- External & Internal Linking
- Right Anchor text
- Image Optimization & ALT Tag
- WordPress blogs & Page optimization
- LSI Keywords Using
- Featured Snippet Optimization
- Infographic
- Table of Content Setup
- Product Comparison Table setup
- AAWP, TablePress & other plugins setup
- Content Development & Updating
Step-6
Social Media Marketing for Generate traffic | Social share and signal | Free Social Media Marketing
- YouTube
Step -7
Off- Page SEO or Link Building
- Free Link Building
- Foundation Backlinks
- Blog commenting
- Forum posting
- Answer question backlink
- Profile backlink
- PDF and DOC submission
- Web 2.0
- Wiki Backlink)
- Donation Backlink(Paid)
- Guest Posting: (Outreach and collect lead, email marketing, communication build up, give article and get link) paid or free
- Link Exchange & Cross linking
- PBN Backlinks
- News Site Backlinks
- Broken link building
- .EDU and .GOVT backlink
- HARO Links
- Anchor Text Ratio
- Backlink Analysis
- Link Creation & Outreach
- 404 Link Reclamation
- Audio Backlinks
- YouTube Backlinks
- Social Media Backlinks
- Skyscraper Backlinks
- ScrapeBox Backlinks
- Buying Backlinks
- Promotion Backlink
- Community Backlinks
- Google Mar backlinks
- Citation Backlinks
- Fan Creation Backlinks
- Competitors Backlinks Sourcing
- Directory Submission Backlinks
- Article submission Backlinks
- Documents Link Building
- Feedback link Building
- Flippa Backlinks
- Press Release Backlinks
- Scholarship Link Building
- lt Link Building
- Testimonial Backlinks
- Infographic Backlink
- Video Backlinks
- Image Backlinks
- Classified Ads Posting
- Tiered Link Building
Step – 8
Paid Tools Using for Keywords Research, Competitor Research/ Analysis/ Spying, SEO Audit, Market Research & More
- Ahrefs
- SEMRush
- KWFinder
- Moz Pro
- Ubersuggest
- Answer The Public
- SpyFu
- Woorank
- Majestic
- SEOQuake
- Screaming Frog
Step – 9
- EAT Branding (Expertise, Authoritativeness And Trustworthiness)
- Skyscraper SEO
- Website Audit and error fixing
- Google News Approval and Instant Indexing API
- Using tools and extractions (Paid or Free)
- How to stay updated with Google
- Google Ranking Factors
- What is Black Hat & Grey
- Understanding Google Algorithm
- Google’s Algorithm Updates
- How to ignore spam and black hat SEO
- How to remove Spam score
- Monetization: Amazon Affiliate, AdSense, Ezoic
- Case Study
There are some Extra in affiliate and SEO industry
- Software affiliate, Theme affiliate/ Theme Forest, Tools Affiliate, Product Affiliate (Amazon, Walmart,)WP- plugin Affiliate,
- CPA Affiliate -Not Profitable
- PBN Blogging and link selling
Local SEO
- Understanding: Local Business Site, Local Agency Site, Local Lead Generation Sites
- Local keyword research
- Competitor Research (covering topic, covering location)
- Local Content Strategy – Depends on Industry and niche
- Website Planning (Creation, Technical SEO, logo, Speed, User Friendly Site, Indexing)
- Website Setup
- Website Speed Optimization
- Cloudflare Integration
- On-Page Optimization & Technical SEO (Full Package that are mentioned in above)
- Infographic
- Social activity, social share/signal, Local audience’s engagement
- Google my business (Google review, Local Guide Review, keyword included in review)
- Schema Markup
- Google Knowledge Graph
- Google Tag Manager
- Others local Citation’s review
- Facebook Review
- Local Citation/ Directory
- Classified Ads Posting
- Google Map Citation
- Free link building: (Blog commenting, Forum posting and answer question backlink, Profile backlink, PDF and DOC submission, Web 2.0, Wiki Backlink) And Other 45 + Backlink
- Guest Posting
- Get link from local news sites
- EAT Branding (Expertise, Authoritativeness And Trustworthiness)
- Skyscraper SEO
- Lead Generation and Lead Selling
- Website Audit and error fixing
- Using tools and extractions (Paid or Free)
- How to stay updated with Google
- How to ignore spam and black hat SEO
- How to remove Spam score
Lead Generation Local SEO
- What is Lead?
- Lead Marketing Conversion Calculation
- Industry Base Lead Pricing
- How to collect Lead
- Make a lead Generation Website with Get a Quote Option
- Make Website with Elementor / Elmentor Pro
- Understanding: Local Business Site, Local Agency Site, Local Lead Generation Sites
- Local keyword research
- Niche Research
- Competitor Research (covering topic, covering location)
- Local Content Strategy – Depends on Industry and niche
- Website Planning (Creation, Technical SEO, logo, Speed, User Friendly Site, Indexing)
- On-Page Optimization & Technical SEO (Full Package that are mentioned in above)
- Website Setup
- Website Speed Optimization
- Cloudflare Integration
- Infographic
- Social activity, social share/signal, Local audience’s engagement
- Google my business (Google review, Local Guide Review, keyword included in review)
- Schema Markup
- Google Knowledge Graph
- Google Tag Manager
- Others local Citation’s review
- Facebook Review
- Local Citation/ Directory
- Classified Ads Posting
- Google Map Citation
- Free link building: (Blog commenting, Forum posting and answer question backlink, Profile backlink, PDF and DOC submission, Web 2.0, Wiki Backlink) And Other 45 + Backlink
- Guest Posting
- Get link from local news sites
- EAT Branding (Expertise, Authoritativeness And Trustworthiness)
- Skyscraper SEO
- Lead Generation and Lead Selling
- Website Audit and error fixing
- Using tools and extractions (Paid or Free)
- How to stay updated with Google
- How to ignore spam and black hat SEO
- How to remove Spam score
E-commerce SEO and Marketing
The maximum time you will get the project with a ready website. Because an E-commerce business person will not make website planning with a marketer. He will develop his website with a web developer and also he will upload all products on his site… But, he will hire a marketer to fix all SEO issues, sell the products, promote and for campaigns.
- Market research
- Keywords research
- Competitor Research & Competitor’s Social Profile Research
- Product Hunting
- Low competitor keywords and product research before uploading a product
- Title and description research and writing
- Website Setup
- On-Page Optimization & Technical SEO (Full Package that are mentioned in above)
- Product Uploading
- Website Audit and Error Fixing
- Google My business
- Schema Mark Up
- Google Knowledge Graph
- Google Tag Manager
- Sales Generation Strategy
- Link Building – free/paid
- Website Speed Optimization
- Cloudflare Integration
- 45 + Backlinks of Off page
You have to select the digital marketing platforms where your targeted audience or customers are engaged. Now target the marketing platforms and start marketing (free or paid)… you will learn the marketing strategy in the next part that I included below.
Also, you need to follow some local SEO roles if your E-commerce project is locally based.
(SEM) Search Engine Marketing
We are targeting 2 Search Engine
1. Google
2. Bing
Google / Google Ads / PPC Ads
- Google Display Ads
- Google Search Ads
- Google Lead Ads
- Google Smart Ads
- Google Discovery Ads
- Video Ads on YouTube
- Google Merchant Center
- Google Shopping Ads
- Ads Strategy
- Quality Ads
- Maximum Conversion Ads
- Ads Copy
Bing Ads
- App Installation Ads
- Bing Smart Search
- Display Ads
- Multimedia Ads
- Product ads
- Ads Strategy
- Quality Ads
- Maximum Conversion Ads
- Ads Copy
Social Media Platforms (Social Media Marketing)
- YouTube
- Tumblr
Grow a Business with Facebook Marketing
- Facebook Page management
- Facebook Page Creation and SEO set up (business, fan, personal,)
- Facebook Chatbot
- Facebook post strategy, Marketing & influence
- Copy Writing/article writing (Eye-catchy articles) for Facebook business posts
- Facebook Boosting
- Facebook Pixel
- Conversion Tracking
- Facebook Add Campaign
- Facebook like increasing strategy by boosting and, SSM panel
- Facebook Business manager
- Facebook Business Shop Creation and set up
- Increase your organic FB page like and influence from your related group
- Facebook Business manager and Ads account
- Facebook Group management
- Facebook Group creating, marketing & influence
- Facebook Message Ads Campaign
- Facebook Traffic Ads Campaign
- Facebook Awareness Ads Campaign
- Facebook Engagement Ads Campaign
- Facebook Lead Ads Campaign
- Facebook App Promotion Ads Campaign
- Facebook Sales Ads Campaign
- Facebook Custom Audience Ads Campaign
- Facebook Look A Like Audience Ads Campaign
- Facebook Remarketing – Re targeting Ads Campaign
- Facebook Promotion Ads Campaign
- Shopify Facebook Ads
- Marketing Funnel Building & Strategy
- Instagram Business Account
- Instagram page
- Instagram SEO
- Instagram Marketing and influence
- Schedule posting
- Product Marketing and sell on Instagram
- Instagram Posting strategy
- Instagram Boosting
- Instagram Ad campaign
- # tag using
- Instagram Follower increasing, boosting, SMM panel
- Hiring Influencer for marketing
- Be an Influencer
- Attractive Image design and content strategy.
- Instagram Ads Campaign
- Instagram Promote
- Twitter marketing and influence
- Twitter AD campaign
- Reach Ads
- Video Views Ads
- App Installs Ads
- Website Clicks Ads
- Engagements Ads
- Followers Ads
- # tag using
- Twitter followers increasing, boosting,
- Linkedin business page
- LinkedIn professional profile
- Linkedin marketing and influence
- Text and Display Ads
- Sponsored Content
- Premium Display Advertising
- InMail Ads
- Follow Company Ads
- Job Posting Ads
- Pinterest marketing and influence {Big Goal}
- Pinterest Account set up
- Pinterest SEO
- Brand Awareness Ads
- Video Views Ads
- Traffic Ads
- Conversions Ads
- Catalog sales Ads
- Promote
- Reddit marketing and influence {Big Goal}
- Reddit Organic Marketing
Youtube
- Professional YouTube channel creating
- Keyword Research
- Creator Studio
- Competitor Research
- Video SEO (Use right #tag, uploading, Keyword & LSI keyword including in the description and title)
- Title Research & writing
- Description Research & Writing
- Trending topic including on your niche
- Video planning, Video making strategy
- Channel Growing Strategy
- Social Share
- Submit your video’s links on the video submission sites
- Video Boosting
- Ads Campaign
- Youtube SEO
- Video SEO
- Organic Reach
- Video Ranking strategy
- Get Traffic from Youtube
- Youtube boosting
- Boost your website on Youtube
- Product Marketing on Youtube
- YouTube Channel Monetization
- Subscribe increase, like increase and boosting
- Make Influence on Youtube
- Hiring Influencer
- YouTube ads campaign
- Affiliate
Tumblr
- Expired Tumblr account Tumblr Hunting
- Tumbler blogging
- Tumblr Web 2.0
Quora marketing
- Create an ad account
- Optimize Profile with SEO
- Quora Pixel & Conversion Tracking
- Match Audience
- The Quora Flywheel Effect
- Share, Engage, Thought leadership
- Contribute to the Conversation
- Quora Blogging
- Get Traffic on the Website from Quora
- Answer & Questions
Others Advertisement
TikTok Ads
- In-Feed Ads
- TopView Ads
- Brand Takeover Ads
- Branded Hashtag Challenge Ads
- TikTok Pixel and Re-Marketing
Amazon Ads
- Sponsored Product Ads
- Sponsored Brands
- Product Display Ads
Email Platform
- Lead generation & Outreach
- Email marketing
- Get Lead with Google Ads & Facebook Ads
Lead generation
- Business To Business Lead Generation
- Business to customer lead generation
- Facebook lead generation
- LinkedIn lead generation
- Make business contacts with lead generation
Email Marketing
- Mail template creating
- Product marketing with email
- Get targeted audience
- Contact With your targeted audience/Customer
- Email signature
- Auto-reply
- B2B, B2C Marketing other strategy
- Email Campaign
Drop Shipping
- General Drop Shipping Stores
- One Product Stores
- Branded Niche Stores
- Choosing Your Dropshipping Niche
- Business Extensions
- Print on Demand
- Creation of the Product
- Product Reselling
- Sell Products with Facebook marketing
- Sell Products with Instagram Marketing
- Sell Products with Pinterest Marketing
- Sell Products with Google Ads
Marketing Strategy & Funnels
- Tripwire Marketing Funnels
- Tripwire Sales Funnel
- AIDA Model – Marketing Funnel
- Hourglass Funnel
- Data-Driven Marketing Funnel
- Podcast marketing
- Sales Letter Funnel
- Squeeze Page Funnel
- Membership Funnel
- Live Demo Funnel
- Hero Funnel
- Invisible Funnel
- Auto Webinar Funnel
- Lead Magnet Funnel
- Survey Funnel
- Video Sales Letter Funnel
- Reverse Squeeze Page Funnel
- Homepage Funnel
- Webinar Funnel
- Ask Campaign Funnel
- Cancellation Funnel
- Application Funnel
- Product Launch Funnel
- Daily Deal Funnel
- Storefront Funnel
- Bridge Funnel
- Summit Funnel
- Nurturing Strategies
- Message Funnel (Telegram, What’s App & Direct Message)
Business Growth Sector
- Business Research
- Marketing Research
- Competitor Research
- Plan to Action
- The Irrefutable Law of Business Growth
- Marketing Funnel to Multiply Your Business
- Achieve Exponential Business Growth
- Re-Marketing to Your Existing Audience
- Types of Profit Maximizers
- Speed and Automation
- Return Path
Marketing Automation
- CRM Automation
- Social Media Marketing Automation
- Advertising Automation
- Mobile Marketing Automation
- Marketing Automation Analytics
- Lead Management Automation
- Omni-channel Automation
- Message Automation
- Email Automation
Writing
- B2B Copywriting
- Brand Copywriting
- Content Writing
- Direct Response Copywriting
- Email Copywriting
- Public Relations Copywriting
- SEO Copywriting
- Social Media Copywriting
- Technical Copywriting
- UX Copywriting
Website Making & Management
- Free Website Making
- WordPress Customization & Management
- Shopify Store Creation & Management
- Customize Website with Elementor
- Customize Website with Popular Themes
- Website UX Undressing
- Shopify Store Setup
Design
- Social Media Post Design
- Social Media Cover Design
- Basic logo for – Facebook page, Your Website & other porpoise
- Thumbnail Design
- Design with Template – Freepik, Canva And Others
- CV/Resume Design
Others
- Client Management
- Conversation with Clients
- Client Hunting
- Resume & Portfolio Guideline
- Job Interview Preparation
- Be an Entrepreneur
- Build a Digital marketing Agency
- Agency Guideline
- LinkedIn Job Hunting, Remote Jobs, Official Jobs, Client hunting from LinkedIn
Marketplace
- Fiverr
- Freelancer
- Up Work
- People Per Hour
- SEOClerk
- Social Media
- Agency
- Direct Company
- Direct Job
- Remote Job
Extra
- How to stay updated
- How to get new skill name or how to learn it
- How to research new strategy
- Where will you find updates?
- Which YouTube channel or website or FB group will provide you updates?
- Who should always be followed?
- Who are the Best International Digital Markets?
- Who are influencers?
What is Scam Marketing? What We Do Not Recommend? What You Should Avoid in Digital Marketing Sector?
- CPA Marketing
- CPA Affiliate
- Entertainment Promotion
- YouTube Music Promotion
- Music Promotion
- Spotify Promotion
- SoundCloud Promotion
- SMM Lite / SMM Panel
- Like, Followers, View, Watch Time, Subscriber & Website Visitor increase with bot—(SMM Lite / SMM Panel)
Duration
- To know the Day & Time of the Course you need to join our free seminar.
Course Fee
- To know the Course fee you need to join our free seminar.
Support
- We have excellent support team to help you throughout the entire course. We also provide strong support after completing the course.
- Hardware support
- Technical support
